Soda, the data quality company, today announced it has achieved Select tier partner status from Snowflake, the Data Cloud company. As a Select tier partner, Soda can accelerate the digital transformation of its joint customers to fully leverage the performance, flexibility, and near-infinite scalability of the Snowflake Data Cloud.
Organizations are increasingly using data to generate additional revenue growth, innovate within their market space, and improve decision making processes. Over 500 of the 2022 Forbes Global 2000 companies (as of January 31, 2023) use Snowflake to find and extract value from their data, and Soda enables data-informed organizations to increase their use of trusted data for insights and analytics with the Snowflake Data Cloud. With Soda, data engineers can test and validate data from ingestion to consumption. Data producers and consumers are then united to unlock all of the benefits of being able to freely share and use high-quality data that they can trust.
“In a world which relies so heavily on data, ensuring you can both trust the data you’re using and deepen data-collaboration with your colleagues is critical to a modern business,” said Koen van Duyse, Head of Customer at Soda. “We’re thrilled that Snowflake has recognized the deepening integration between its single, integrated platform and Soda by upgrading our partnership status. We look forward to continuing to work with joint customers to level-up their own data processes as a Select tier partner.
Soda and Snowflake’s partnership will allow joint customers to accelerate their digital transformation and unlock the value of their data. One such mutual customer is leading global B2B car rental platform CarTrawler. By extending the airline and travel partners' product offerings to its clients, CarTrawler's end-to-end technology platform generates significant additional revenue prospects for some of the greatest names in travel like United Airlines, easyJet, Alaska Airlines, Uber, and Hopper. To support these customers, CarTrawler ingests and analyzes large amounts of data by combining Soda and Snowflake.
“We support many of the world’s biggest travel organizations, which means that it is critical we are able to leverage our data to its maximum potential,” said Patrick Callinan, Director of Insights and Data Science at CarTrawler. “Combining Snowflake and Soda has led to a wealth of benefits for us, meaning that not only have we been able to create a single source of truth for data analytics and data science, but we can trust the data contained in that platform thanks to being able to easily apply data quality rules, see feedback on those rules and implement fixes to achieve the best level of data reliability. The two platforms work in complementary ways, providing a combined solution which has taken our data operations to the next level.”
The Snowflake Partner Network unlocks the potential of the Data Cloud with a broad array of tools and partners. Certified partnerships and integrations enable customers to leverage Snowflake’s flexibility, performance, and ease of use to deliver more meaningful data insights. In addition to CarTrawler, current Snowflake and Soda joint users include HelloFresh, Panasonic, and Group 1001. To become a Snowflake partner and get access to Snowflake’s self-service partner resources, please click here.
“In our data-driven economy, it’s more crucial than ever that businesses are able to get the most out of their data, and that means going beyond discovering, sharing, and uniting siloed data: it means being able to trust it,” said Tarik Dwiek, Head of Technology Alliances, Snowflake. “Joint customers will be able to bolster their data quality whilst mobilizing ever-growing quantities of information through the Snowflake Data Cloud – a winning combination for modern businesses in the digital world.”
Soda is the data quality platform that delivers end-to-end data quality management to test, prevent, and resolve data issues, and empower everyone to share and use reliable, high-quality data to improve decision making in a data-informed culture. Soda’s platform has received industry recognition from Gartner, Thoughtspot, and Sifted. Soda serves over 100 active customers and contributors around the world. For more information, visit soda.io.